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CASE
GO GAUGE LOGISTICS
Transport And Shipping Industry
OBJECTIVE
The primary objective of this project was to redesign and develop a user-friendly interface that would significantly enhance the overall user experience. The aim was to create a platform that effectively showcases our projects and information to both clients and customers in a more engaging and informative manner. Additionally, we sought to optimize the contact section to streamline the process of acquiring new projects and inquiries.
OUR APPROACH
Our process encompassed user research, iterative prototyping, and brand integration. A refined contact section with strategic CTAs fostered engagement, simplifying project inquiries and improving the overall user experience.
Crafting a seamless user journey through research-driven design, we optimized the contact section to effortlessly connect users with projects. Elevating engagement, fostering growth.
Our team delved into the B2B customer journey of GoGauge Logistics, comprehending touchpoints and enhancing their experience.
IDEATION & CONCEPT
Commencing with sketches, we progressed to mid-fidelity designs, undergoing user testing to ensure alignment with requirements and client/customer usability. Feedback prompted layout iterations for improved UX.
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